The #1 Mistake That Could Cost You Thousands When Selling Your Home
At Story Real Estate, we’ve walked alongside hundreds of local homeowners through the process of selling—and we’ve seen firsthand what works, and what hurts. So here’s one of the biggest truths we can share particularly in this current market:
Overpricing your home is one of the fastest ways to lose value.
We know that’s not easy to hear. You’ve poured love, time, and likely a fair bit of sweat equity into your home. It holds memories. But the real estate market doesn’t price homes based on sentiment—it prices based on strategy and data.
What We’re Seeing in the Local Market:
📈 Inventory is climbing. Compared to last fall, we’ve seen a sharp uptick in available homes on the lower Kenai Peninsula. More options mean buyers aren’t rushing—they’re shopping carefully.
💡 Homes sitting longer than 60 days are getting passed over. The longer a listing lingers, the more it signals “something must be wrong.” Even if nothing is.
💰 Interest rates around 6.5% and up are trimming the buyer pool. With higher borrowing costs, qualified buyers are fewer—and more selective.
Here's the hard part:
When a home starts off overpriced, it often gets very little traffic. By the time the price drops, buyers sense urgency (or even desperation) and tend to offer below the new asking price. That’s how you lose equity.
But There’s Good News...
Homes that are priced correctly from day one are still seeing success. Some are even getting multiple offers. It's all about momentum—creating interest right away, getting buyers in the door, and letting demand drive your final price.
At Story Real Estate, our goal isn’t just to list your home—it’s to sell it smart, with pricing that reflects both your home’s unique value and the realities of our local market.
Thinking About Selling?
Let’s talk strategy. We’ll walk you through the numbers, share a clear picture of the local market, and help you make smart decisions that protect your equity. It starts with our FREE Right Price Analysis—no pressure, just honest insights.
Reach out today and we’ll get the process rolling to help you get the best possible price for your home.
– Chris Story & The Story Real Estate Team
📞 907-226-3933
📍 Locally owned. Deeply rooted in Homer.